EVOLUȚIA INDICATORILOR MACROECONOMICI AI TURISMULUI FAMILIAL ÎN UNIUNEA EUROPEANĂ ȘI IMPACTUL ASUPRA BUNĂSTĂRII ECONOMICE A GOSPODĂRIILOR

Veronica BULAT, Moldova State University

Abstract

This study explores the evolution of family tourism in the European Union from 2014 to 2024, focusing on its impact on household well-being. Using Eurostat and UNWTO (UN Tourism) data, it analyzes key macroeconomic indicators such as tourism expenditure, employment, household income, and tourism’s contribution to GDP across several EU countries. The findings reveal a steady growth of family tourism until 2019, a sharp decline during the COVID-19 pandemic (2020–2021), and a strong recovery by 2024, surpassing pre-pandemic levels. The research highlights shifts in post-pandemic consumer behavior and the role of family travel in fostering Europe’s social and economic recovery. Its originality lies in merging economic and social perspectives through a cross-country comparative approach, offering insights for policy development aimed at promoting inclusive and sustainable tourism that enhances family welfare and contributes to balanced economic growth across the European Union.

DOI: https://doi.org/10.59295/sum11(6)2025_03