COEFFICIENTS METHOD – A MANAGEMENT TOOL FOR ASSESSING THE ACTIVITY OF SMALL AND MEDIUM ENTERPRISES IN REPUBLIC OF MOLDOVA DURING A CRISIS

Lilia TARANENCO Universitatea Liberă Internaţională din Moldova

Аннотация

In theory the main purpose of management is to restore solvency crisis management of the firm or the financial problem solving. The set of crisis management methods is oriented specifically to restore the solvency of the enterprise. Crisis management is a method of operative measures to reform the entire business process management structure, necessary for the economic survival in market conditions and the method of analysis coefficients is the main tool of small and medium enterprise activity. Keywords: coefficients method, liquidity ratio, insurance with their own quotient, solvency ratio, small and medium enterprises, management methods.