CLASSIC TELEVISION VS ONLINE TELEVISION: CONCEPTUAL APPROACHES
Vitalie GUȚU, Universitatea de Stat din Moldova
Аннотация
The online space is becoming the main arena of interaction between the consumer of information and the one who
delivers content of any type and at any time. In this context, media institutions also adapt their products to virtual
platforms to always be in the user’s view. In our scientific approach, we will refer to the concept of television, created
in its classical form, but which over time projects its activity in the digital environment. We will also emphasize the
role and importance of the emergence of WEB television, in the context in which the flow of information becomes
continuous, and the classic viewer turns into a permanent user connected through various devices to the World Wide
Web network. The work also reveals the aspects of interdependence between classic and online television. In this
context, it is also essential to point out the need to develop traditional television through the Internet, in order to be
able to continue to exist on the market and face the competition. Thus, we highlight the basic principles behind the
emergence of web television and what its structure would be, emerging from the specifics of broadcasting and the
broadcast grid.
Keywords: online space, classic television, virtual platform, WEB TV, online journalistic content.
