PUBLIC DEBATE IN MASS MEDIA AND ON SOCIAL NETWORKS: CONCEPTUAL APPROACHES

Georgeta STEPANOV, Moldova State University, Aishath Shehenaz ADAM, The Maldives National University

Аннотация

The article argues that public debates are social activities that take place within open systems, governed by general principles and specific rules determined by the contexts in which the exchange of opinions occurs, aimed at identifying solutions to the issues under discussion. These debates are also shaped by the communicative platforms on which they unfold and through which their outcomes are disseminated. The research problem lies in identifying the factors that influence public debates conducted across various communication platforms and in outlining the identity profile of this type of social activity. For the purpose of this study, two of the most commonly used communicative platforms for public debates were selected: mass media and social networks. In accordance with the proposed objectives, the forms and modalities of manifestation of televised debates and those occurring on social media platforms are examined through the method of comparative analysis, allowing for the identification of conceptual and functional dissimilarities.

DOI: https://doi.org/10.59295/sum11(6)2025_09